Continuing on its efforts to address the needs of those severely impacted by the COVID-19 pandemic in the Kingdom, Landmark Arabia has teamed up with Alnahda Society one of Saudi Arabia’s oldest charities for women, to donate laptops worth  SAR 250,000. The donation will support the organization’s ‘Tiqani’ program aims to support and enable children from low-income, women-led families to continue their education virtually during the COVID-19 outbreak – by providing them with free devices. 

The ‘Tiqani’ program works towards spreading technical awareness amongst the youth by equipping them with basic technological skills and has been developed in accordance with UN Sustainable Development Goal 4 to “ensure inclusive and equitable quality education and promote lifelong learning opportunities for all.” 

Speaking about the initiative, Nisha Jagtiani, Group Director, Landmark Group, said, “Education is the way out for children from lower income families to be able to seek opportunities and succeed in life. We are happy to partner with the Alnahda Society and be able to support them in fulfilling their mission of helping children from low-income, women-led households pursue their education during such a challenging time. With the outbreak of COVID-19 across the region, our goal has been to identify the needs of the local communities and work on-ground with organizations that share our vision of making a genuine difference in the lives of those severely impacted. 

We recognize that continued access to education and distance learning can be a challenge particularly for children without access to devices, which is why we felt so strongly about working with Alnahda and ensure that we do our bit to improve their lives.”  

Rasha Alturki, Chief Executive Officer, Alnahda Society, added, “It’s partners like Landmark that enable making a difference.   Their recent contribution will support our efforts to make sure that children who are facing social and financial challenges do not fall behind academically because of their lack of access to the required technological tools for continued educational development.  With these computers we will be better able to help level the playing field for our beneficiaries’ children and empower them to reach their future scholastic and career goals.”